Why video content is the future for business websites?
Online videos, like the one playing above, are proven to significantly increase the stickiness and effectiveness of websites. We have success stories showing 100%, 200% and, in one case, a 300% increase in enquiries - directly as a result of putting our webvideos in place on their website.
WebVideos work because they are short, straightforward and get to the point. They grab attention with simple well-crafted messages that talk to the viewer about what they are interested in.
We're not exaggerating when we say the possibilities are endless. At this website you can see how our web videos have been used to increase enquiry rates and reduce costs, e.g.,
- Marketing Messages with clear calls to action
- Presentational videos to educate the viewer about the company to reinforce brand values
- Video Help FAQs - providing 24/7 help and assistance to assist the customer care effort that typically consumes too much time, effort and COST.
At a time when the talk is of recession, investing in web videos has never made more sense.
Like all good things on the Internet they are easily measurable which means you can work out the real return on investment.And they won't cost as much as you might think. The videos once made would typically cost £0.01 (one pence) per view and payback should be in a matter of months and probably much less.
For example, if you were getting say 10 or perhaps 50 first-time enquiries a day through your website then we'd be confident of increasing that number. Without knowing your business we cant say by how much, but in most cases uplift of 20%, 50% or more should be feasible.
However, when most companies are struggling to get to grips with some of the basics of Internet marketing it may seem that video is a step to far.
At WebVideos we can help you work your way through the issues that will make sure your video achieves the objectives set for it. Please either call us on 08456 34 34 89 or use the form below for a completely free, no-obligation discussion and exploration about how WebVideos can help your business.
